Design   •   Branding   •   Strategy   •   UI/UX   •   Interaction    •   Experiential

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Josh Cole | Creative Director & Technologist

Union Station Hotel Brand Refresh

for
Sage Hospitality

Josh Cole
Creative Director & Technologist

Sage Hospitality

Union Station Hotel Brand Refresh

.01

/ The Ask

Brand a Nashville icon with a fresh take, paying respect to the true Nashville for a new audience while not alienating those with a connection to the hotel's existing legacy.

.02

/ Role

Creative Direction, Brand Strategy

.03

/ The Work
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